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When 'Air Jordan' took flight
The untold story of the shoe wars: Michael Jordan's influence on design
Michael Jordan's Advertising Empire
Michael Jordan reveals he wanted to sign with ADIDAS but mom forced him to take a meeting with Nike
Sneakers from Michael Jordan's rookie season up for sale at Sotheby's
Selling a powerhouse personal brand: the story of Nike x Air Jordan
NBA Legend Michael Jordan Makes History with His Huge Net Worth
How Michael Jordan became a brand - Los Angeles Times
Exclusive Interview With Michael Jordan's Longtime Agent David Falk
The Godfather of the Jordan Brand': How Howard White found his calling as Michael Jordan's closest confidant
The 50 Greatest Sneaker Collaborations in Nike History
This Man Reinvented Nike, Seduced Adidas, and Helped Make PDX the Sports Gear Capital of the World